Upswing in R&D Funding Fuels Innovation
and Growth
By all accounts, the global economy is moving into a new recovery phase. This trend is evidenced by the rise in worldwide funding of
research and development initiatives that will facilitate product and marketing innovations to spur corporate growth.
From expanding upon existing ideas or products to pursuing the “Aha!” moment to implementing new marketing efforts, innovation comes in many forms. With corporate support via research and development dollars, we are poised, globally, to witness an innovation boom. I hope this month's collection of articles on R&D-supported innovation and growth strategies inspires you to put your heads—and ideas—together to realize your growth goals.
Sincerely,

David Frigstad Chairman |
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By Ben Thompson
Senior Editor
Business Management Magazine
When Domino’s Pizza placed last in a 2009 Brand Keys survey of consumer taste
preferences among national chains, they didn’t take it lying down.
In an innovative (read: radical) move, they capitalized on the research results and
successfully reinvented themselves from the recipe up. >>more
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By Martin Grueber Research Leader
Batelle
and
Tim Studt Editor-in-Chief
Advantage Business Media
Following cuts in total R&D spending by most
advanced economies during the global recession in 2008 to 2009, R&D spending growth resumed,
albeit at reduced levels, in 2010 and is again forecast for 2011. >>more
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By Brian Denker
Vice President
Growth, Innovation and Leadership
Frost & Sullivan
A recent survey of 1,200 CEOs revealed that growth is among their top objectives.
The same group of CEOs reported wanting to be more innovative. Interestingly, when
asked about where they felt their company ranked in terms of innovation, more than
52 percent of them felt they were already within the top ten percent of their industry.
>>more
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RECOMMENDED READING
Where Good Ideas Come From: The Natural History of Innovation
By Steve Johnson
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Reviewed by Margaret Marshall-Hagan
Editor, eBulletins
Frost & Sullivan
By providing historical examples and real-life
case studies, author Steve Johnson does a
captivating deep dive on how
good ideas are developed. Then he takes it a step
further by classifying idea generation
into seven categories to help
fuel individual and corporate
innovation. >>more
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By the Health Economics & Future Strategy Group
Frost & Sullivan
In Healthcare, technology is altering
the way that modern medicine is practiced. The generic “Best Practice”
approach from the 1950’s has been replaced with an individualized, consumer-driven focus.>>more
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MULTIMEDIA REPORT
The ABC Nightline Special: Memorable and Replicable Innovation
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By Darin J. Eich, Ph.D.
President
BrainReactions
As a professional innovation facilitator and
speaker, Darin Eich is often reminded of the ABC Nightline Special on the redesign of the
shopping cart. Darin shares his insight and the video of one company’s innovation process
in action. >>more
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